Happy Monday! Today, I am sharing with you the best of Paula’s Choice. Paula’s Choice is just about as legendary as it gets when it comes to beauty brands. They have over 600K followers on instagram and constantly win titles and awards. Originally, I wanted to try them out to cure my acne because they were always on the top list of “how to get rid of pimples” articles. Soon enough, they became one of my favorite skincare brands and I got to experiment so many of their products! Like Cerave (not cruelty-free), they offer products that are reliable and affordable, with a formulation that is truly impeccable.
Now, let’s get into it and don’t forget to check out my previous post: WHY EVERYONE SHOULD KEEP A JOURNAL.
The Best of Paula’s Choice
About the brand
Paula’s Choice is a brand that is all about transparency. They follow a “smart and safe beauty” philosophy and offer skincare products that are backed by science. They also believe that customers should know exactly what’s inside the products they use. They like to provide maximum information about skincare formulation and ingredients. In fact, they have a section named “Paula’s Choice dictionary” on their website.
Now, the brand itself has a very controversial history. Paula Begoun started the brand in the 90s and created her own skincare line that is affordable, effective and transparent. In 2016, the brand was bought and some minor changes started occurring. The packaging changed and the prices got higher. Moreover, the brand started releasing products going against Paula’s ideals (such as eye creams). With all that, the brand continues to offer solid products worth mentioning.
Currently, Paula’s Choice proposes products ranging between 15 and 40$ and are 100% cruelty-free! I also love the fact that most of the packaging is recyclable.
Super Antioxidant Concentrate Serum
The super antioxidant is truly an amazing serum to get introduced to retinol, especially if you have dry skin. It has an oily consistency and gives your skin a gorgeous glow. It only contains 0.01% of retinol which makes it perfect for daily use while still seeing results on the long term.
Azelaic Acid Booster
The Azelaic Acid booster is a wonderful serum to brighten the skin. It targets acne, post-acne marks, redness and gently exfoliates the skin. Moreover, it contains 0.5% of Salicylic acid which helps fighting acne and blackheads.
Enriched Calming Toner
My next favorite product from Paula’s Choice is this calming toner. I used it when my skin barrier was compromised and oh my! it did miracles. It’s soothing and restores moisture to your skin. It also has this milky consistency which makes it perfect for extremely dry skin!
Benzoyle Peroxide Clearing Treatment
The daily skin clearing treatment is one of the first products I tried from the brand and it did not disappoint. This is probably the best acne treatment i’ve tried. It’s effective and weekly usage results in a clear and healthy skin. Even though the brand recommends to use it on a daily basis, I would not do that. I find it to be too drying
Anti-Redness Exfoliating Solution
Next on my list is this exfoliating toner! Look, I know their BHA toner is very popular but this one, is so much better. It’s more gentle and calms redness along with exfoliating the skin. It also works really well with the benzoyl peroxide treatment to treat acne!
Daily Moisturizing Lotion SPF 30
Next product on my list is this lotion with SPF 30. I absolutely love this moisturizer because it’s rich and extremely moisturizing. It’s perfect for dry skin or if you’re struggling with your skin barrier. I also love that it doesn’t feel heavy on the skin or leaves a sticky residue.
Perfectly Balanced Foaming Cleanser
Paula’s Choice offers a lot of amazing cleansers worth mentioning but my favorite is this one. It starts off milky and quickly turns into foam when it touches water. What I love about it is that it gently cleanses the skin, without stripping it from its natural oils.
Daily Hydrating Fluid SPF 50
Last favorite of mine is this fluid lotion with SPF 50. It’s hydrating, it absorbs quickly into the skin and blends effortlessly. It also has this gorgeous glowy finish without making the skin look oily or sticky.
The Best of Paula’s Choice
This is it for brand review! I hope this was insightful and at the same time, encouraged to try the brand.