Hello my pumpkins! Today, I am sharing with you how to use Pinterest for your blog. I know how hard it is to bring traffic to your blog and it actually took me a lot of time and a lot of patience. I did read a lot of articles on how to use it and I actually purchased an e-book which was extremely useful. I did succeed, and I am now doing pretty well on Pinterest [check out here]. So, here I am today, sharing with you my most precious tips on how to use Pinterest.

If you want to know how to use Pinterest for your blog, keep on reading and don’t forget to check out my previous post: UNDER THE SEA MAKEUP LOOK.

How to use Pinterest for your blog

Switch to Business

how to use pinterest for your blog.jpg

[retrieved from Pinterest]

The first thing that you need to do is to switch your Pinterest account to a business account. The business account will allow you to access to several different features. One of those features is the analytics which will be very useful for you to know which pin is working out for you!

Organize your boards

The second thing that you need to do is to organize your boards according to your niche. For example, I organized my Pinterest in different beauty categories: Beauty, Spring/Summer Makeup Looks, Make-up Products, Editorial Makeup looks.  I also have a Fashion category, Home Decor, Nail Art and Flatlays. As you are noticing, my boards are pretty specific and that is how you’re supposed to organize your boards!

Make your profile visually appealing

The next step is to make your profile visually appealing, that includes to choose a nice profile picture and choose a template photo for each of your boards.

You would also need to specify your niche on your name. I added “Make-up looks | Beauty Tips | Product Reviews”. These are keywords some people might search for and hence, find you.

Pin +50 photos a day

how to use pinterest for your blog 1.jpg

[Retrieved from Pinterest]

The most important thing to do on a social media platform is to socialize. On Pinterest, it’s to re-pin and in order for your pins to get re-pined, you need to re-pin a lot of pins [that’s a lot of pins]. On top of that, only 20% of them should be your own [adding your website ofc]. So basically, pin a lot of photos/videos and make your own pins some time to time.

Write a description + use hashtags

how to use pinterest for your blog 4.jpg


Now, when you publish your own photos, you need to think a lot about the description and the hashtags you are going to use. For that, you need to search for keywords. You can check out the photos above to see but basically, I searched for the words “fenty beauty lipgloss” and then used the choices as hashtags.

Know what photos work for you


I am a beauty blogger so beauty related pins is what I’ll pin most of the times. From your followers’s behavior, you should know which photo gets repined the most [you can know that thanks to the analytics]. For example, most of my followers love close up photos of products and photos with writings on them, like a quick review [see the photo above]. Therefore, that’s what I’ll share. OOTD shots also work out for me and since I publish a lot of fashion posts on my blog, that’s good!

That’s it for today. I hope you enjoyed this post and if you did, don’t forget to give it a ‘like’ and to follow my blog.


See more on my Instagram & Twitter


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  1. July 26, 2019 / 11:35 am

    Thanks Joy, this was super helpful! So far I only use Pinterest for personal things (like when I planned my wedding, baby showers, blah blah blah) but I knowwww I need to step up my Pinterest game for my blog. It’s a lot of work when you have a blog to maintain, IG, Pinterest, and all the other stuff that comes along with social media!

    • Joy🌻
      July 26, 2019 / 12:13 pm

      yes I totally agree, it’s a lot of work and Pinterest is not that easy to manage!! I actually have a secret board for my future wedding [dream wedding actually :p]

  2. July 26, 2019 / 6:18 pm

    this is super helpful, thank you so much for sharing these tips! i also followed you 😊

    • Joy🌻
      July 30, 2019 / 2:43 am

      really happy you found this helpful!! thanks for reading!! definitely gonna follow you back xx

  3. July 30, 2019 / 4:51 am

    Thank you for sharing this! I feel like 50+ pins a day is a lot! 😯 How many time do you spend on Pinterest! 😊 Thanks again, great post!

    • Joy🌻
      July 31, 2019 / 1:44 am

      I spend a lot of time on Pinterest :p but it pays off and I see major progress!! thank you so much xx

  4. August 4, 2019 / 3:30 am

    Thank you for sharing this it was really helpful! Xx

    • Joy🌻
      August 8, 2019 / 1:51 am

      I am happy it is!! thanks for reading xx